What We Do Best
• Operating globally delivered 300+ C-level meetings in the first 12 months. 155% of target.
• Validated pipeline of $130m in customer CRM and 185% RoI within 7 months.
• 70% C-suite meetings – bringing more control to
the sales engagement
– Delivered a dynamic sales engagement Listening Post service actively monitoring target pipeline of over 100 businesses.
– Using intelligence gained delivered sales team briefings and targeted introductions
– Targeted campaign for industrial manufacturing customers within the EMEA region.
– In-depth analysis and briefing of in-country sales leads providing introductions to 35% of identified target customers with over 30% of meetings resulting in subsequent sales activity.
The combination of sustainability, design thinking, and digitalization
can lead to more effective, innovative, and user-centric solutions
that address complex challenges while also promoting environmental
and social responsibility. Organizations that embrace these
connections can position themselves as leaders in driving positive
change for a more sustainable future.
Just six small words…. that in over 20 years of working with technology companies have featured on virtually every Invitation to Tender, or Request for Proposal, I’ve ever submitted:
“Where have you done this before?”
Or perhaps:
“Please provide 2 Case Study examples where you have implemented your proposed offering to similar sized organisations in our industry…”
…..
We only want to make introductions where we believe transformational change is both necessary and timely. We will seek to qualify target lists of accounts to understand whether they fulfil bespoke criteria as candidate organisations for change.
Messaging is the key to building relationships and trust with your customers. Our aim is to stimulate executive focus on building new solutions and therefore our messaging is designed to frame any conversation around building a collaborative vision of the future.
An independent report looking to benchmark the business in the context of its operating environment and recent business performance provides an excellent platform to provide some focus on future opportunities and requirements. The report is a demonstration of intent from the vendor of the sincerity of the approach to building and sustaining a new relationship.
Having timely conversations is the key to stimulating change. Whilst we cannot change the wind, we can certainly adjust the sails. Listening Post actively monitors the qualified accounts looking for leading indicators of change readiness that go beyond intent data.
We aim to deliver short, focused meetings that allow confirmation from both parties on whether there may be the mutual development opportunities we have evaluated through our analysis. Business directors have a responsibility to examine opportunities for their business and a qualified, well-messaged and supported meeting is an extremely efficient process for evaluation for both parties.
This will depend on the particular problem you are seeking to resolve. Typically we initiate conversations where there is likely to be a high complexity of solution requiring development of a trusting relationship between the parties that enables adoption of transformational solutions. The Periphas process aims to streamline the journey from “target identification” at the top of the funnel through to focussing on validating and generating deliverable opportunities at the spout of the funnel.
